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Leadership on Spenders versus Savers
March 19th, 2018
by Bill Boyajian

An age-old problem in every small business is the person who wants to spend money versus the person who wants to save money.  Usually it’s the financial person who can’t see the value of marketing, public relations, and promotion to generate sales, and, not ironically, it’s the marketing person who insists that the spend must be there to sustain growth and profitability.

Other times, it’s a salesperson who desperately wants a sale to go through whereas the credit and collection person wants to hold it up or nix it entirely, often for very good reasons.  So what is a leader to do when conflicts arise in people or departments that can’t seem to appreciate the mandate that each has to grow the business and effectively manage it.

The answer usually lies in each person’s understanding of the other’s focus and role in a business.  I always suggest a meeting of the minds to get everyone on the same page.  Widespread spending without a checks and balances approach is a disaster waiting to happen, yet stifling a business that can’t seem to grow without the necessary vision and energy is equally doomed.

It’s the leader’s job to sort this out, to get people to appreciate the role and responsibilities of each, and to come to consensus on a proper course of action.  And at times, it’s the leader’s role to make a strong decision that she feels is in the best interest of the business as a whole.

It’s never easy to find the right balance.  If it was easy, anyone could do it.  But that’s what leaders are for, and that’s what leaders do.



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–Charles Denaburg,
Managing Partner,
Levy’s Fine Jewelry
Birmingham, AL

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Leitzel Fine Jewelry
Hershey & Myerstown, PA

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Kizer-Cummings Jewelers
Lawrence, KS