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Simple Is Elegant
December 1st, 2024
by Bill Boyajian

Simplicity is a positive. It’s learning to say no to almost everything that isn’t important. And it’s learning to clarify the complicated to maintain order in the midst of change.

The more you have, the more you have to manage. And if you don’t have the time or the people you can rely on to help you, it can quickly become overwhelming. In turn, being overwhelmed isn’t a sign you’re drowning. It’s a signal to step back and re-focus.

I often see this in family businesses. Owners and managers are mired in minutia that frustrates them to the point of anger and bitterness. Simplifying things makes things clear and provides a way forward.

So what does it mean to be a master of simplicity? It means to assess the needs of your business (or even your life) so you have a clarity. When emotions take over objective planning, our circumstances often get in the way of rational thinking. Learning to pause and reflect allows you to rise to higher ground to see the big picture.

Simple is elegant. It’s also much easier. Learn to make things easy.



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“I needed help orchestrating a succession plan for our business. I had heard that Bill Boyajian specialized in assisting owners to transition their business to the next generation. He knows how to bridge the generation gap and deliver what each needs to hear. I would recommend Bill to any business owner who needs advice on succession planning from a trusted outside professional.”

–Charles Denaburg,
Managing Partner,
Levy’s Fine Jewelry
Birmingham, AL

"Our family needed some guidance on business transition and succession planning. We asked Bill Boyajian to help us because we knew we could trust him to tell us what we needed to hear. Bill became a valuable resource for our company and our entire family. He has the ability to meet each of us where we’re at and it has served us very well."

–Ceylon Leitzel
Leitzel Fine Jewelry
Hershey & Myerstown, PA

“We needed a plan to transition our business to a non-family member and we asked Bill Boyajian to help us. His experience in the area has really paid off, but we didn’t expect the added value of putting us together with a financial planner who helped organize our retirement needs. We now have the fundamentals to transition our business successfully, and we have Bill to thank for it.”

–Ernie & Debbie Cummings
Kizer-Cummings Jewelers
Lawrence, KS