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Top Sales Performers
January 17th, 2019
by Bill Boyajian

If you’re an owner or leader or manager of a business, you often get complaints about your top performers from other employees who are upset at how top salespeople operate.  They seek to undermine those top performers by complaining about them to their bosses, who often buy into their frustration.

I get it.  Top salespeople march to a different beat.  They have a motor running inside them that drives them to make more sales.  They treat their customers and their sales as a top priority and that sometimes causes them to step on others’ toes, which can upset fellow co-workers.

Most all top performers are competitive and ultra-focused on the job at hand.  They will always put their main role in front of other aspects of the job.  They’re “hunters” who are in it for the kill.  And once a customer is sold, they are on to the next prey.  I don’t like using terms like these, but it is the best way to illustrate my point.

Top performers in any business are a firm’s most valuable people, but are often a handful to manage.  They can also make others jealous of their success, if not angry at how they treat co-workers.  They must be managed by owners and leaders who understand what makes them tick and who know how to handle them.  I can live with people who sell two or three times what other staff can produce.  Can you?



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Managing Partner,
Levy’s Fine Jewelry
Birmingham, AL

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Hershey & Myerstown, PA

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Kizer-Cummings Jewelers
Lawrence, KS